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Gerald Ashley

Gerald Ashley

 

Gerald Ashley talks about decision making and the critical differences between Risk and Uncertainty. How our desire for quick answers and solutions often lead us into serious trouble. Why planning always trumps plans, and to be wary of putting too much trust in Big Data and in Models. What we can learn from biology, evolutionary theory and apply it in our decision making.

Gerald helps an audience take a perceptive view on the biases and seemingly irrational behaviour of the world around us. Highlighting the fact that often our decision making is based on contextual and instinctive biases instead of rational analysis, he encourages audiences to think along new lines.

He has over thirty-five years experience in international finance from London to Hong Kong via Switzerland. Drawing on this and his current strategy and risk consulting business he explores the power of change. He examines attitudes to risk analysis, strategy and behavioural economics – challenging misconceptions about decision making.

He has worked for Baring Brothers, Dow Jones, and the Bank for International Settlements prior to co-founding in 2001 St Mawgan & Co., a strategy and risk consulting business. Gerald speaks on topics that affect businesses at every level, looks at risk from all angles, and has addressed audiences in over 20 countries. He is also a commentator and author of a number of books including The Tangled World: Understanding Human Connections, Networks and Complexity.

 
 

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